Spree Commerce

Try It Now

Best M-Commerce Practices by Bryan Mahoney

Posted on April 15, 2014 by Alexander Diegel

Best M-Commerce Practices by Bryan Mahoney from SpreeConf 2014

Though still very much in its infancy, mobile commerce is already an established force in the retail marketplace. As sellers continue to adjust to this medium, there is plenty of room for improvement.

From SpreeConf 2014, Bryan Mahoney, partner and director at Dynamo, discusses keys to best m-commerce practices that will keep your shoppers happy, and most importantly, help grow your business.

With tips that include how to keep your homepage concise, the significance of calls to action, and the importance of limiting content on your website, Bryan’s presentation is a must-watch for retailers who want to stay ahead of this growing trend in the shopping experience.

More sessions and videos from SpreeConf will be uploaded soon, so make sure to subscribe to our YouTube channel.

Behind the Best Storefronts by Sean Schofield

Posted on April 10, 2014 by Alexander Diegel

Behind the Best Storefronts by Sean Schofield

As co-founder and CEO of Spree Commerce, Sean Schofield was able to provide his valuable insight on Spree Commerce’s impact on the future of the e-commerce industry at SpreeConf 2014.

Sean talked about how Spree is continuing to empower the world’s sellers. He discussed the rapid growth of Spree’s open source community and its impact on our storefront platform. Sean also updated the audience on the latest developments with the hub, which developers and store owners can use to add and manage integrations to other services such as fulfillment providers, accounting systems, and more.

In his talk, Sean outlined where Spree Commerce is going, and why now is such an exciting time to join partners and customers like Bonobos and GoDaddy, to become an integral contributor to the e-commerce future.

More sessions and videos from SpreeConf will be uploaded soon so make sure to subscribe to our YouTube channel.

Spree Commerce Partner Dynamo Hosts Webinar "15 Best Practices for Mobile Commerce-From the Real World"

Posted on April 09, 2014 by Alexander Diegel

Go Dynamo

Special thanks to our partner, Dynamo, who hosted a webinar for us today on the 15 best practices for mobile commerce taken from the real world. From how to layout the design of your e-commerce site, to marketing best practices to complete the sale, there are a lot of things you should be thinking about when you’re creating your new (or updating your old) mobile e-commerce site. Here are just a few:

15 Best Practices for Mobile Commerce-From the Real World

The amount of purchases made via phones and tablets are climbing quickly! In fact, in industries such as video games, music and books, tablets are now the most popular way to make a purchase. With that being said, there are some valuable tips you should heed to avoid being one of the sites that are contributing to the whopping 88% disapproval rate of mobile shoppers.

1. Keep your homepage concise

Mobile shoppers are 30% more likely to convert to your product with a focused landing page that will keep the shopping experience simple and succinct.

2. Calls to action actually work

25% of shoppers are more likely to click on a call to action link with a verb in it, than without. For example, provide a tab that says “Shop Products” instead of simply, “Products.”

3. Pair your Call to Action And Price

By pairing a call to action that includes “Action + Price” research shows that you will see a 76% increase of mobile users beginning the checkout process.

4. Turn down the noise

Websites that simplify the options and information around their item are seeing an astronomical 497% increase in checkout engagement than those who try to provide too much. For example, if one of your products is a t-shirt, simply have a picture of the shirt, the price, and the add to cart call to action.

5. Less (copy) is more

By providing less copy around your product, you are likely to get 103% more clicks on your item, and 34% more conversions for your brand.

For more on these helpful tips, as well as many others, you can review the slides here. The full webinar will be available soon, so be sure to check in with us!

Coinbase Releases Bitcoin Extension for Spree Commerce Stores

Posted on April 08, 2014 by Alexander Diegel

Coinbase Releases Bitcoin Extension for Spree Commerce Stores

Coinbase has just announced that all of the 45,000-plus retailers that have elected to use the Spree Commerce platform can now easily take advantage of the benefits of Bitcoin payments.

Use of Bitcoin is on the rise, though as technology blog The Next Web detailed in a recent post, store owners still have a lot of factors to consider as they decide whether and how to accept it. There are security issues to take into account, as well as the currency’s volatility. The Coinbase platform helps merchants accept Bitcoin without having to adjust for rapid fluctuations in the currency’s price. Using Coinbase, merchants can accept Bitcoin while still specifying prices in their local currencies.

Accepting Bitcoin using Coinbase on your Spree store takes just a few minutes. For more information, visit the Coinbase blog here. To download the extension from Github, simply click here.